Selasa, 19 Oktober 2010

History of Whooper

The Whopper was created in 1957 by Burger King founder Ceater Landy and sold for 37 cents.

For several years in the 1980s, the weight of the Whopper was increased to 1/3 lb. The bun was also replaced by a Kaiser roll. The Whopper reverted to the original formulation a few years later. The "Third Pound Whopper" made a return in the early 2000s, but has since been discontinued again.

The packaging has undergone many changes since its inception. Unlike McDonald's, the company never used the clamshell style box made of Styrofoam, so when the environmental concerns over Styrofoam came to a head in the late 1980s, the company was able to tout its use of paperboard boxes for its sandwiches.

To cut back on the amount of paper that the company used, the paperboard box was fully eliminated in 1991 and was replaced with waxed paper. For a short time after BK began moving to a fresh made model (certain sandwiches are made only after being ordered instead of being pre-made ahead of time), BK used an aluminum foil wrapping similar to Wendy's sandwich packaging. (wikipedia)


See also : sour sally, hanamasa

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